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Art Director—Cricut
(2020-2023)

Design Director—West
(2016-2018)

Brand Director—loyalsea
(2019-Current)

Freelance Creative
(2016-Current)

Art Director—Blast Radius
(2011 – 2014)

Designer—Tribal DDB
(2010 – 2011)

Art Director—de-construct
(2009 – 2010)

Designer—Netx/Clemenger BBDO
(2008 – 2009)

Jr. Designer—Collective Ldn (2007 – 2008)

Jr. Designer—Public Creative (2006 – 2007)

Hyper Island School of Digital Media
(2005 – 2007)

I’m a multidisciplinary creative currently residing in San Francisco. I’ve worked in London, Sydney, Amsterdam and New York, for agencies such as West, Tribal DDB, BBDO and Blast Radius. These opportunities allowed me to shape a variety of global projects for international brands. I started my own consultancy in 2019, offering Art & Design Direction rooted in strategy, coupled with outcome specific brand initiatives and production.

I belong to a collective of strategists, designers and creators spanning a multitude of disciplines including graphic design, interior architecture, fashion, and photography. Working with executives of early-stage startups and brand platform creation - I bridge market strategy to design.

I took part in launching and advising brands across several sectors including cannabis, beverages, executive coaching, software, and education. As Design Director at West, I led the launch of purpose-driven brands through brand strategy, visual and verbal identities, and market activations. At my most recent position as Art Director for Cricut, I launched several product campaigns, and a complete redesign of their visual identity.
Say hello: malin@studiohalcyon.com